3.4 Justification of Final Idea
Our idea will be based around the idea of showing a number of different circle objects that all relate to each other in one way or another. The Ident will open with a extreme close up of someone’s eye opening and as it closes again it will transition to the next shot which will show another circle object. These shots will all be lined up and the circle will be the same size throughout the shots. The final set of shots will consist of a time-lapse of a sun rising and as it reaches a certain height the logo we designed will appear and match the circle of the sun to the circle in the logo in which we designed. We chose this idea because it has a unique design and feel to it and it can be filmed quite easily due to most of the shots being used will contain everyday items that can be found at home. The target audience for this Ident is very wide as BBC One is a channel that is built for a wide range of people from teenagers to elderly people. This idea keeps with the corporate Identity because it sticks to the well-known design and theme of BBC Ones idents by using the circle theme which will make people associate this Ident with the channel of BBC One and this will keep the audience that the channel already has interested in the channel. It is important to do this because if we try and drastically change the Ident and make it theme and look completely different then we will loose the audience that the channel already has. It will be similar to other idents from BBC One as it keeps with the theme of Circles and this will be something that is shown constantly throughout the Ident. When it comes to what we will need in order to make our Ident, we will firstly need a DSLR Camera and a Tripod in order to film the footage we need. Also we will need some certain objects and need to visit some certain locations. The props we will need includes, bike, red mini cooper (use a friends) and a vinyl record player. These will be featured within our shots. The locations in which we need to visit will be Norman Park and school as they are the locations in which we need to film it. We will edit on Adobe Premier which we can use at school.
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